Redesigning Bacon Salt, Part 1

I’m going to walk you through my redesign of Bacon Salt…

Here’s the original version, before me:

bacon_salt-1

 

Yeah, I know, kinda blah, huh? They don’t pop out at you on the crowded store shelves, and they just look… “old”…  so I was tasked with redesigning J&D’s flagship product. (Finally!) Here is an initial sketch they chose – I wanted to take it in a few new bold directions:

Screen shot 2012-10-01 at 10.40.37 PM

 

Next came working it up digitally…

 

 

Screen shot 2012-10-01 at 10.43.09 PM

 

You can see how I’ve kept the basics of the logo, but started exploring ways to modernize it with a “punchy” logo that should grab attention on the busy shelf…

STAY TUNED FOR PART 2!

Are you looking for a design job?

I’ve been getting requests by recruiters and job boards a lot lately – if you’re a UX Designer in Seattle, you will have no problem finding your next job! Here are a few I’ve gotten notifications for recently. And good luck!

 

 

From JobFox.com:

 

 

 

 

 
Senior UX Designer

Compucom

 Seattle, WA  •  Posted on Monster

 
Sr. UX Designer

Experis

 Seattle, WA  •  Posted on Monster

 
Freelance Graphic Designer

Vistaprint Reseller

 Seattle, WA  •  Posted on Monster

 
UX Designer

Experis

 Seattle, WA  •  Posted on Monster

 
Principal UX Designer (Web/Mobile/PC)

Bestica

 Seattle, WA  •  Posted on Monster

 
 
User Experience Designer

Compucom

 Seattle, WA  •  Posted on Monster

 
 
Lead UX Visual Designer

Bestica-UX Staffing Company

 Seattle, WA  •  Posted on Monster

 
Senior User Experience Designer – UX

SDL PLC

 Seattle, WA  •  Posted on Monster

 
Instructional Designer (Lectora experience desired)

GP Strategies

 Bellevue, WA  •  Posted on Monster

 
Prin User Experience Designer

F5 Networks

 Seattle, WA  •  Posted on Monster

 
Senior UX Designer (ecommerce/retail)

Bestica-UX Staffing Company

 Seattle, WA  •  Posted on Monster

 
UX Designer

Vertafore

 Bothell, WA  •  Posted on Monster

 
 
 
 
Visual Designer

Volt

 Redmond, WA  •  Posted on Bright

 
Instructional Technology Team Manager/Instructional Designer

Pacific Lutheran University

 Tacoma, WA  •  Posted on Monster

 
 
 
User Experience Designer

SanMar

 Issaquah, WA  •  Posted on Monster

 
 
UI Designer Level

KForce Technology

 Seattle, WA  •   Posted this week on Bright

 

 

From GlassDoor.com:

 

     

Sr UX Designer  
Experis – Seattle, WA View Job »
5 days ago  •     Reviews • Salaries  
 
 

 

   

Sr. UX Designer  
Amazon.com – Seattle, WA View Job »
3 days ago  •     Reviews • Salaries • Interviews  
 
 

 

   

Sr. UX Designer, Kindle - NEW  
Amazon.com – Seattle, WA View Job »
1 day ago  •     Reviews • Salaries • Interviews  
 
 

 

   

Sr. UX Designer  
HTC – Seattle, WA View Job »
5 days ago  •     Reviews • Salaries • Interviews  
 
 

 

   

Sr. UX Designer, Universal Shopping Experience  
Amazon.com – Seattle, WA View Job »
4 days ago  •     Reviews • Salaries • Interviews  
 
 

 

   

User Experience Designer  
Mavenbridge – Seattle, WA View Job »
4 days ago  •  

 

 

 

 

And TEKsystems, a recruiter, sent me this:

 

#9402 Interactive Designer  –Seattle, WA(9 Month Contract)- 1 Opening
Work Location: Wainwright (SEA23) 535 Terry Ave. North Seattle, WA 98109 

Job Description:

*** PORTFOLIO REQUIRED WITH EACH SUBMITTAL ***

The Client Display Advertising team is seeking a talented, customer-obsessed interactive designer to create innovative advertising experiences for global brands on Client’s media properties. The ideal candidate will combine the ability to create impactful user experiences and exceptional visual design execution.

Your primary focus will be to design and develop visually compelling and beautiful advertising creative for online media. You will work closely with product, sales and marketing teams to create and bring ideas to life to help drive new business. Prior experience in an agency or media environment creating advertisements for global brands is required.
If you are passionate about creating innovative, elegant, customer-focused advertising experiences and collaborating with a team of passionate designers, product managers and engineers, we want to talk to you.

Basic Qualifications
- Self-starter who is a customer-obsessed, detail-oriented, and enthusiastic team player
- Excellent communication, presentation, and interpersonal skills
- Minimum of 5 years experience as visual designer, preferably with 2+ years in an agency environment
- An online portfolio or samples of work demonstrating strong visual design skills and advertising

experience across a range of media including online, mobile and video is a requirement for application
- Knowledge of marketing fundamentals and ability to implement them to create dynamic advertising

solutions
- Demonstrated strong competency with front-end development and design, including HTML, CSS,

Javascript, jQuery, and Flash
- Strong project management and organizational skills with the ability to multi-task and meet tight

deadlines
- Ability to work with highly technical teams and handle multiple projects in a fast-paced environment
- Experience designing mobile web, and/or on-device mobile applications

- Exceptional attention to detail
- Excellent working knowledge of Adobe Creative Suite with a focus on rich media solutions such as

jQuery animation libraries, CSS animation, Flash/Actionscript, and HTML 5 video
- Bachelor degree in design or equivalent professional experience required.
Please include in your application your online portfolio or samples of work demonstrating strong interactive art direction, visual design skills and experience creating great rich media advertising experiences across platforms

Preferred Qualifications
- Experience designing mobile web, and/or on-device mobile applications

- Proven, established experience working as a rich media designer, preferably with a good proportion of this gained in an interactive

agency environment

 

Regards,

Vini

 

P VINI PRADEEP | Recruitment Specialist

T 888.767.8704, Ext-55209  | T 425.216.1639, Ext-55209 |

vpradeep@TEKsystems.com